CIS Social Media Specialist

Bybit

Bybit

Marketing & Communications
Dubai - United Arab Emirates · Dubai - United Arab Emirates · United Arab Emirates
Posted on Mar 11, 2025
Job description

We are seeking a creative and results-driven Social Media Specialist with fluency in English and native proficiency in Russian to join our CIS Marketing team at a world-leading crypto exchange. The ideal candidate will have a strong understanding of the crypto industry and be adept at navigating the rapidly evolving social media landscape. This role requires expertise in content creation, including video production, and the ability to engage with diverse audiences across multiple platforms. The ideal candidate is a devoted team player, capable of close communication with product teams, and collaboration with in-house content and community managers, translators, and designers.

Opportunities:

  • Develop professional skills within a fast-growing global business
  • Deepen personal knowledge in a future-driven industry of crypto
  • Network with worldwide blockchain and crypto community

Key Responsibilities:

  • Strategy Development: Develop, implement, and manage social media strategy that aligns with the company’s goals and objectives.
  • SM Accounts Management: Grow owned social media accounts and engage with followers in a timely and professional manner. Monitor SM crowd sentiment.
  • Content Creation: Execute engaging content in Russian across several social media platforms, including text, images, videos, and infographics.
  • Video Production: Produce high-quality shorts, reels, clips, etc., that resonate with our target audience.
  • Weekly Reporting: Track, analyze, and report on social media performance. Provide insights and recommendations for improvement.
  • Campaign Management: Plan, execute, and manage social media campaigns, including paid advertising with a focus on Telegram, Vkontakte, and Instagram.

Qualification requirements:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 3-5 years of experience in social media management, or a related role, preferably in the crypto industry.
  • Fluent in English and native Russian.
  • Proven experience in managing social media platforms (Telegram, Vkontakte, Facebook, Instagram, Twitter, YouTube).
  • Strong understanding of social media metrics, analytics, and tools.
  • Deep understanding of the crypto industry and its audience.
  • Proactive adoption of AI and other emerging tools for social media content creation.
  • Excellent written and verbal communication skills in both English and Russian.
  • Proficiency in graphic design tools (e.g., Canva, Figma) and video production software.
  • Experience with social media advertising and campaign management.
  • Creative thinking and problem-solving abilities.
  • Ability to work in a passionate team environment with daily deadlines.
  • Strong self-management skills and attention to detail.

About Bybit:

Bybit is one of the world's top three cryptocurrency exchanges by volume with 40 million users. Established in 2018. It offers a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One's reigning Constructors' and Drivers' champions: the Oracle Red Bull Racing team.

We are seeking a creative and results-driven Social Media Specialist with fluency in English and native proficiency in Russian to join our CIS Marketing team at a world-leading crypto exchange. The ideal candidate will have a strong understanding of the crypto industry and be adept at navigating the rapidly evolving social media landscape. This role requires expertise in content creation, including video production, and the ability to engage with diverse audiences across multiple platforms. The ideal candidate is a devoted team player, capable of close communication with product teams, and collaboration with in-house content and community managers, translators, and designers.

Opportunities:

  • Develop professional skills within a fast-growing global business
  • Deepen personal knowledge in a future-driven industry of crypto
  • Network with worldwide blockchain and crypto community

Key Responsibilities:

  • Strategy Development: Develop, implement, and manage social media strategy that aligns with the company’s goals and objectives.
  • SM Accounts Management: Grow owned social media accounts and engage with followers in a timely and professional manner. Monitor SM crowd sentiment.
  • Content Creation: Execute engaging content in Russian across several social media platforms, including text, images, videos, and infographics.
  • Video Production: Produce high-quality shorts, reels, clips, etc., that resonate with our target audience.
  • Weekly Reporting: Track, analyze, and report on social media performance. Provide insights and recommendations for improvement.
  • Campaign Management: Plan, execute, and manage social media campaigns, including paid advertising with a focus on Telegram, Vkontakte, and Instagram.

Qualification requirements:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 3-5 years of experience in social media management, or a related role, preferably in the crypto industry.
  • Fluent in English and native Russian.
  • Proven experience in managing social media platforms (Telegram, Vkontakte, Facebook, Instagram, Twitter, YouTube).
  • Strong understanding of social media metrics, analytics, and tools.
  • Deep understanding of the crypto industry and its audience.
  • Proactive adoption of AI and other emerging tools for social media content creation.
  • Excellent written and verbal communication skills in both English and Russian.
  • Proficiency in graphic design tools (e.g., Canva, Figma) and video production software.
  • Experience with social media advertising and campaign management.
  • Creative thinking and problem-solving abilities.
  • Ability to work in a passionate team environment with daily deadlines.
  • Strong self-management skills and attention to detail.

About Bybit:

Bybit is one of the world's top three cryptocurrency exchanges by volume with 40 million users. Established in 2018. It offers a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One's reigning Constructors' and Drivers' champions: the Oracle Red Bull Racing team.