Global SEO Manager
OKX
Who We Are
About The Opportunity
We are looking for a Global SEO Manager to work closely with local markets, ensuring that global SEO initiatives are effectively implemented while also capturing localized search opportunities. This role requires a strategic thinker with hands-on execution skills, capable of balancing global and local SEO priorities to maximize organic growth.
You'll be working closely with cross-functional teams, including products, engineering, local teams, to identify and prioritize growth opportunities, conduct experiments, and measure results. Additionally, you'll play a crucial role in contributing to the overall expansion and development of our global markets, leveraging the local teams' insights and resources.
What You’ll Be Doing
- Local SEO Implementation: Partner with regional teams to adapt global SEO strategies for specific markets, ensuring keywords, cultural and linguistic relevance
- On-Page & Content SEO: Support local teams in implementing keyword research, content optimization, and landing page enhancements to drive organic traffic
- Technical SEO Support: Work with developers and product teams to optimize website structure, indexing, and performance across multiple regions
- Cross-Team Collaboration: Act as the bridge between global SEO leadership and local market teams, providing guidance, training, and support
- Data-Driven Optimization: Monitor and analyze SEO performance across regions, identifying trends and opportunities for improvement
- Local Market Research: Stay updated on country-specific search trends, competitor activities, and algorithm changes that impact local SEO
- SEO Automation & AI Tools: Leverage SEO tools and AI-driven solutions to scale optimizations efficiently
What We Look For In You
- 3-5+ years of experience in SEO, preferably in global/multi-market environments
- Ability to handle pressure and work in a fast-paced work environment and in a dynamic industry
- Strong understanding of local SEO best practices, keyword localization, and international search trends
- Hands-on experience with SEO tools (Google Search Console, Ahrefs, Semrush, Screaming Frog, etc.)
- Familiarity with technical SEO concepts (structured data, hreflang, page speed, indexing, etc.)
- Experience working with content and marketing teams to implement SEO strategies
- Analytical mindset with proficiency in GA4, Looker, or other BI tools
- Excellent communication and interpersonal skills
- Ability to collaborate with remote teams across different time zones
- Passion for crypto, blockchain, and Web3 is a plus
- Bachelor's or Master's degree in a related field (e.g. statistics, business, marketing)
Perks & Benefits
- Competitive total compensation package
- L&D programs and education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
- More that we love to tell you along the process!